- : eGaia, Growing a peaceful, sustainable Earth through communications, today
Published by: Lighthouse Books, Second Edition (2002)
ISBN: 0907637248
eGaia, Growing a peaceful, sustainable Earth through communications
A book for the social visionary
Feeling powerless?
Do you yearn to move beyond protest and cynicism
towards a positive vision?
Then you may like Gary Alexander's eGaia, Growing
a peaceful, sustainable Earth through communications. The style is light
and easy, full of little stories, sprinkled with cartoons, and with disarming
fragments of dialogue between author and reader that pre-empt the reader's
objections. He is very good at articulating the kind of radical vision
that many people have been musing upon. It goes well beyond reform to
a genuinely co-operative, self-governing society that looks after the
environment. There are certainly the beginnings of that around, with new
economic experiments such as microfinance and local currencies, new co-operatives
and communities, and a large group of people who put their energy into
protest and who could put some into new social forms. No need to wait
until Green parties come to power to begin. Gary Alexander's added ingredient,
which just might be that extra bit to make it take off, is communication.
He envisages lots of local groups - islands of relative sanity - using
communication technology to link up to form a network of growing sanity.
His emphasis on learning practical skills of understanding each other
are common practises in conflict resolution. He uses communication in
two senses, as it should be, as a social skill and as technology that
is there to support it. A cynic might say, "But isn't competition the
basis of evolution and aren't people inherently competitive?" A fascinating
chapter presents the evolution of life from a perspective in which symbiosis
is at least as important as competition. It shows the co-operative roots
of human evolution and describes how we have become progressively more
detached from the natural world and each other over more recent history.
A crucial issue the book tackles is 'how do you get around the problem
that most economic activity is driven by the need for money instead of
directly by social and environmental need?' The answers in eGaia are to
provide information about 'real costs' (the impact of consuming something
on the environment and its social costs), and to build a new Fair Trade
co-operative economy around existing groups where a relationship of trust
exists. This is perhaps not the whole answer, but it is a useful contribution
to the discussion. There is a good review of principles of sustainability,
such as food and land use, sustainable energy and methods of production.
Although it would have been good to have more detail on the transition
from the starting points he describes to the end vision. This book is
important. Read it and tell your friends about it.
Dr Gary Alexander is one of the Open University's pioneers of online
learning.
It can be ordered online from GHP Books

